1. i guess by the way we spend are money.

2. consumer is a person who purchases goods and services for personal use.

3. influence consumer purchasing decisions are cultural, personal, psychological and social.

4.lifestyle ads , celebrity ads , value ads ,emotional ads , comparison ads.

5.impulse buying : is the buying of goods without planning to do so in advance, as a result of a sudden whim or impulse.

6.warranty :a written guarantee, issued to the purchaser of an article by its manufacturer, promising to repair or replace it if necessary within a specified period of time.

7. verizon

8.any fraudulent, deceptive, or dishonest trade practice that is prohibited by statute, regulation, or the common law.

9.business list ,mailing list,consumer list.

10.right to safety, right to choose, right to information.

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